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Swindon’s new Town Crier brings voice of tradition to streets

Swindon has welcomed a new Town Crier, with Rob Hardy officially selected for the ceremonial role following a competitive “cry-off” held in summer

bySwindon 24
5 November 2025 • 3.46pm
Swindon’s new Town Crier brings voice of tradition to streets
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The 69-year-old, who was born and raised in Gorse Hill, will serve as the voice of the town at civic events and public gatherings. He was chosen from a number of contenders who demonstrated their public speaking skills in front of a panel in August.

Rob, who attended St Joseph’s School, spent most of his working life in the builders’ merchant industry, including time with Hall & Co in Wootton Bassett.

Town Crier Rob Hardy in Old Town

But it was his long-standing passion for community and tradition that led him to apply for the historic role.

“I’ve always been proud of Swindon,” Rob said.

“I love ceremony, heritage and things that connect us to our past – so when I saw the chance to become Town Crier, it just felt right.

“The audition was a real experience, but I’m thrilled to have been chosen and can’t wait to represent the town wherever I’m needed.”

Rob is well-known in the local community through his voluntary work with local organisations.

He has been involved with the Woodcraft Folk for more than 25 years, supporting children through outdoor education and summer camps.

He also volunteers with the Wilts & Berks Canal Trust, where he is a skipper for the Dragonfly canal boat offering weekend trips near Waitrose. Each December, he helps host the Santa Boat event for local families.

“Volunteering has always been a big part of my life,” he said.

“Whether it’s helping young people discover the outdoors or steering a boat full of excited kids down the canal, those moments remind me what community is all about.”

When asked about some of his favourite parts of Swindon, he named Wood Street in Old Town.

“Wood Street in Old Town has a special place in my heart, it’s lively, welcoming, and full of character.

“You can feel the heartbeat of Swindon there.”

Help with the costume from the Wyvern team
Lamb skin scroll being made by Kieran
Bell fixed by County Jewellers

Pocket Watch from Deacons Jewellers
Final touches thanks to Dressability
First Cry at Pride of Swindon Awards launch

Rob’s traditional costume has been carefully brought to life with the help of local craftspeople and businesses. The Town Crier uniform was donated back by the late Town Crier, Fred Ferris’ family and adjusted by local tailoring company and Dressability. His hat was custom-made by Tina Mason of Mason Milliners in Old Town. Deacons Jewellers has donated a Flying Scotsman pocket watch, and the ceremonial bell – gifted by Shirley Ludford – has been restored by Julian at County Jewellers in Royal Wootton Bassett. The Town Crier’s scroll holder is being made by ex soldier Kieran Lewis, now running his own business.


Rob’s first appearance as Town Crier was today to announce the launch of the Pride of Swindon awards.

 

View this post on Instagram

 

A post shared by Rob Hardy (@swindontowncrier)

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