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Swindon families benefit from Aldi Easter food drive

Families in Swindon have benefited after Aldi UK donated more than 1,400 meals across Wiltshire during the Easter school holidays.

bySwindon 24
16 April 2026 • 12.46pm
Swindon families benefit from Aldi Easter food drive
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The donations were made as part of the supermarket’s ongoing partnership with Neighbourly, which redistributes surplus food to charities and community groups.

More than 34 groups across the county received support over Easter, including organisations based in Swindon.

The school holidays can bring added financial strain for families, particularly those who rely on free school meals during term time.

Luke Emery, National Sustainability Director at Aldi UK, said: “We know the school holidays can put real pressure on families who may already be struggling – especially when it comes to putting food on the table.

“By working with Neighbourly, we can ensure good food reaches families who need it, rather than going to waste.”

Neighbourly said consistent donations play a crucial role in helping frontline organisations continue their work.

Steve Butterworth, CEO of Neighbourly, said: “Aldi’s commitment means local charities and community groups can rely on regular food donations to support people in their communities.

“For many of these organisations, that consistent support is vital – helping them provide food day in, day out.”

The Easter effort in Wiltshire formed part of a wider national programme which saw more than 710,000 meals distributed across the UK during the holidays.

Since 2019, the partnership between Aldi and Neighbourly has delivered the equivalent of more than 50 million meals nationwide.

Alongside store-level donations, surplus stock from Aldi’s supply chain is also redistributed to households through partner organisations.

Tags: aldi

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