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New law to create smoke-free generation in Swindon

Swindon residents are set to feel the effects of new legislation creating what ministers have described as a ‘smoke-free generation’.

bySwindon 24
22 April 2026 • 11.46am
New law to create smoke-free generation in Swindon
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The Tobacco and Vapes Bill has now cleared both the House of Commons and the House of Lords. It will mean anyone born on or after 1 January 2009 will never legally be able to buy cigarettes.

For young people in Swindon currently aged 17 or under, the change is permanent. As the legal age increases each year, they will be barred from purchasing tobacco products for life.

The move raises immediate questions locally about how retailers will manage checks as the age threshold continues to rise. Shopkeepers in areas such as Old Town, Penhill and the town centre are likely to be at the forefront of enforcement.

Concerns have also been raised nationally about the potential for illicit tobacco sales and whether stop smoking services are equipped to deal with any increase in demand.

The legislation also tightens restrictions around vaping, particularly where children are present. Under the new law, vaping will be banned in cars carrying children, in playgrounds, outside schools and around hospitals.

However, open public spaces and private homes are excluded. Locations such as Coate Water and Lydiard Park will not fall under the new restrictions.

Smoking remains one of the leading causes of preventable illness in the UK. Public health leaders say the focus will now be both on helping existing smokers quit and preventing younger generations from ever starting.

Dr Emma Kain, Director of Public Health at Swindon Borough Council, said:

“Smoking remains the leading cause of preventable illness and premature death. We know smoking is highly addictive and so preventing the next generation from ever starting smoking will have huge health benefits.

“Anyone who wants support to help them stop smoking can visit our stop smoking service website at www.swindon.gov.uk/stopsmoking or call 01793 465513. The support available locally is flexible, with encouraging advisors and the most effective quit aids, all part of the offer.”

Some organisations have warned that without sustained funding, access to stop smoking services could remain inconsistent across the country.

Critics have also voiced concerns about the potential impact on retailers. Conservative peer Lord Naseby has argued that education rather than prohibition should be prioritised.

Independent shop owners in Swindon continue to rely on tobacco sales as part of their overall revenue, although margins are typically low. The government has said it has worked closely with retailers and will continue to engage with them.

Health minister Baroness Merron described the bill as “the biggest public health intervention in a generation”. The policy is designed to have a long-term impact rather than deliver immediate results. Its full effects are expected to take decades to materialise.

For Swindon, the legislation marks a generational shift that will affect local streets, businesses and health services in the years ahead.

Tags: governmentsmoking ban

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